Michigan Adventure Racing events including the Coast to Coast Gravel Grinder, Michigan Adventure Race, Lord of the Springs bike race, Hurt the Dirt trail races and Dirty Duel trail race offer some of the most affordable sponsorship packages of any medium-scale event in Michigan. And with a 98+% satisfaction rate achieved at every race – more than 60 to date – you will be part of a fun, positive event that is good for the local area, state of Michigan and region – its athletes, recreational enthusiasts, and charity partners.

Here’s what people are saying about Michigan Adventure Racing events:

• “Very well organized! Awesome energy. Very reasonably priced. It was an awesome time!”
• “Thanks to you and your team my daughter and I made memories together that we’ll cherish for the rest of our lives–and that’s no exaggeration.”
• “The perfect race; the kind that I have been looking for for a long time.”

Past or current sponsors include some of the strongest local, regional and national brands including Salsa Cycles, Grand Rapids Bicycle Company, Orange Mud, Gazelle Sports, Saucony, Merrell, Salomon, Patagonia Footwear, The North Face, New Balance, Metro Health, Qdoba, Red Bull, Founders Brewing Co., Bill & Paul’s Sporthaus, West Michigan Bike & Fitness, Spectrum Health, Clif Bar, and many others.

Note that race organizers have a right to determine if gear or gift certificates qualify as “cash replacement” value; in other words, they generally will be outdoor gear or gift certificates that can be used as top finisher prizes.

Businesses that sponsor multiple events in a year will have their minimums lowered or awareness increased.

Presenting

$1,500 cash or $2,500 combination cash, prizes (gear or gift certificates) + in-kind support

Logo on website (first on each page; within slideshow)
Thank you via Facebook and your page tagged
At least three Facebook and/or enewsletter promotions
Name on press release (depending on timing of release)
Logo on race tshirt (primary)
2-3 mentions/promotion messages in race update emails
Booth and banner space at race (if desired, sponsor provides)
Special recognition at event
2-3 complimentary race entries ($400-600 value), 30% off unlimited staff entries
A good-faith effort to mention your organization in every possible media interview/story.
Other marketing opportunities may be available

Gold

$800 cash or $1,200 combination cash + prizes (gear or gift certificates) + in-kind support

Logo on website (each page; within slideshow)
Thank you via Facebook and your page tagged
At least two Facebook and/or enewsletter promotions
Name on press release (depending on timing of release)
Logo on race tshirt (secondary)
1-2 mentions/promotional messages in race update emails
Booth and banner space at race (if desired, sponsor provides)
1 or 2 complimentary race entries depending on support ($185-370 value), 30% off unlimited staff entries
A good-faith effort to mention your organization in all media interviews/stories.
Other marketing opportunities may be available

Silver

$500 cash or $750 combination cash + prizes ($300 cash minimum unless in-kind product can be used as top prizes)

Logo on website (each page; within slideshow)
Thank you via Facebook and your page tagged
At least one Facebook and/or enewsletter promotions
Name on press release (depending on timing of release)
Logo on race tshirt (secondary)
1 mention/promotional message in race update email
Booth and banner space at race (if desired, sponsor provides)
1 complimentary race entry ($200 value), 15% off unlimited staff entries

Bronze

$300 combination cash or prizes ($200 cash minimum)

Logo on website (each page; within slideshow)
Thank you via Facebook and your page tagged
1 mention/promotional message in race update email
Booth and banner space at race (if desired, sponsor provides)