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In case you are not aware, this race takes place the day before Mother’s Day. The awards ceremony will take place Saturday evening. No activities will be held on Mother’s Day (although some of you may finish Sunday morning before 3 am).

Click on the BikeReg logo to register.

Entry Fees

210-Mile Coast to Coast



Individuals, relay and tandem participants will receive a race shirt and water bottle; many riders will also earn finisher awards. Insurance and facility rental costs are based on number of people so we can’t price relay and tandem participants the same as individuals.

$130 through Jan. 26
$150 Jan. 27 – May 9

Two-person relay (105 miles each)
$90 each ($180 total) thru Jan. 26
$100 each ($200 total) Jan. 27 – May 9

$97.50 each ($195 total) thru Jan. 26
$112.50 each ($225 total) Jan. 27 – May 9

Registration closes May 9.
You can change registration information here.


100-Mile Coast Loop 

Includes water bottle; most riders will earn finisher awards. Shirt is just $10 more. Looking at other 100s in the Midwest, the average price is closer to $140 (you do tend to get more stuff in some of those races, but you pay for it).

$80 thru Feb. 28
$95 March 1 – May 9

$120 thru Feb. 28
$140 March 1 – May 9

Registration closes May 9.
You can change registration information for the 100 Mile race here.

– Minimum age for both races is 16 years as of May 12, 2018. Exceptions may be granted.
– No license required.
– Military service discount: If you are serving or have served in the military, email us dates and location of service for a 5% off discount code.
– A parent or guardian must sign the online waiver for kids 17 and under.

You may swap in a replacement runner right up until the race at NO CHARGE using the AthleteReg (RunReg or BikeReg) registration system.

If you created an account. Find the link in your email confirmation or sign in to your registration (if you registered last year under our old Snap system, contact us). Click on Transfer to the right of My Upcoming Events. Enter in the email address of the person receiving the transfer and click the button again. Once the email has been sent, the person receiving the transfer will need to go through the checkout process to receive the transferred registration, even though there is no charge. Once the transfer is successful the original participant will receive a confirmation email.

If you did not create an account. Go to the registration page and click “Contact Event” under the event name. Click on the Trying to Edit or Transfer Your Entry green box. On the next page, enter the email address that was used to register. An email will be sent to that address with a link to the page where edits and transfers can be made.

You must email us if you are transferring after registration closes (after Wednesday or Thursday of race week). We would much prefer to handle transfers by midnight Wednesday if at all possible.

Drop Down to 100 Mile Coast Loop
If you need to drop down to the 100 miler (don’t forget it starts in Ludington – west side), here’s the process:

  1. Email me your desire to drop down and I’ll email you a $100 credit which will cover the cost of the 100 (you won’t be able to drop down yourself in BikeReg because the race is a separate event from the 210 due to different start location)
  2. Complete a new registration for the 100 mile Coast Loop.

Unlike most races which do not allow deferments or refunds, you may defer 50% of the above entry fee to next year’s race if you are not able to race and have no one to transfer your entry to. You MUST contact us at least one week before the race and we will store your credit for next year or any of our eight races. Good for one full year (plus any additional time to reach next Coast to Coast race if date changes).

Full refunds are only available in the case of a death in the family or military duty.

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